Google to battle Amazon Web Services (AWS)

Google is preparing to battle AWS on a new cloud front, having announced the beta release of an off-premise cold storage service to rival AWS’s Glacier.  Google’s “Nearline” allows users to store data on the cloud that is infrequently accessed, but may need to be retrieved at a moment’s notice for disaster recovery purposes.

Avtandil Garakanidze, Product Manager at Google, said Nearline is designed to support enterprises that are having to retain increasing amounts of data for market analytics purposes; “organisations can no longer afford to throw away data, as it’s critical to conducting analysis and gaining market intelligence.  But they also can’t afford to overpay for growing volumes of storage”.  The service is currently available only in beta, which Google hopes will lead to users uncovering new usage scenarios for it.   (Source:  Computer Weekly)

 

Steven

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